Web Development & Cloud Architecture Conference

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We use Google Analytics and Zoho PageSense to understand how visitors use the site so we can improve it. Off by default and used only with your consent.

• Google Analytics

  Via Google Tag Manager. Helps us understand page views and site usage.

  Details

  Name	Purpose	Duration
  _ga	Distinguishes unique visitors for Google Analytics reporting.	2 years
  _ga_<container-id>	Persists session state for this property in Google Analytics (GA4).	2 years
  _gid	Distinguishes unique visitors for Google Analytics reporting.	24 hours

• Zoho PageSense

  Heatmaps and session recordings that show how visitors use the site.

  Details

  Name	Purpose	Duration
  zabUserId	Anonymous visitor ID used by Zoho PageSense.	1 year
  zabBotScore	Used by Zoho PageSense to tell visitors apart from automated traffic.	1 year
  zabHMBucket	Used by Zoho PageSense for heatmap reporting.	1 year
  zps-tgr-dts	Used by Zoho PageSense to store visit tracking details.	1 year
  zpsCookieMeta	Used by Zoho PageSense to manage its own cookies.	400 days
  zsc<project-id>, zsd<id>, zsr<id>, zft-sdc	Zoho PageSense session tracking for heatmaps and session recordings.	Up to 1 day
  ps_payloadSeqId	Orders the data Zoho PageSense sends during a visit.	Up to 1 day